Products

A long-lasting maximizing mascara made to provide volumizing and lifted lashes while lengthening and coating each lash for instant fullness. Volumizing & lifted lashes Lengthening Long-wearing Paraben-Free Cruelty-Free How to...

Four gorgeous must-have eyeshadow palettes filled with a dozen majorly pigmented shades ranging from super wearable looks like Nudes to bolder looks like Neons. L.A. Girl's Beauty Brick Eyeshadow Collection...

We are setting you up for the best beat ever. The translucent shade is made with finely milled 100% mineral silica, the silky-smooth formula blurs pores and fine lines, so...

Four gorgeous must-have eyeshadow palettes filled with a dozen majorly pigmented shades ranging from super wearable looks like Nudes to bolder looks like Neons. L.A. Girl's Beauty Brick Eyeshadow Collection...

Time to become besties with your brows again. The Brow Bestie Pencil features a twistable triangle tip with a built-in spoolie. Use the edge of the triangle to line and...

If you can dream it, you can do it. Like achieving the perfect sparkle that's as dreamy as you. Luckily, we created the Dream Glitter Iridescent Liquid Eyeshadow to bring...

Take your glow up a notch! Glowin' Up Highlighting Jelly is formulated as a water-based gel for an extra dewy glow. Special glossy polymers provide awet-looking sheen that dries down...

Luminous Glow Skin Illuminator is a liquid cream based formula that blends smoothly for a natural, healthy glow. How to Apply Use it alone for a natural healthy glow, mix...

Extremely pigmented powder blush that is just gorgeous! Available in an impressive assortment of colors, this collection of 16 blushes ranges from soft gray to wearable nudes to bold and...

Seamless, full-coverage, skin-like finish so flawless, they’ll be asking who did your makeup. PRO.coverage HD Illuminating Foundation has a buildable, lightweight, antioxidant rich formula that hydrates and helps improve skin...

A concealer that needs no introduction. The L.A. Girl HD PRO.conceal is the holy grail of concealers. The creamy, yet lightweight texture provides complete, natural-looking coverage with a ‘barely there’...

Master the art of eyeshadow with the PRO Shadow Eye Palettes. Each compact, 15-color palette has a mix of matte and shimmer formulas with your fave, everyday essential shades, and...