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Retractable eyeliner! Smudge proof auto eyeliner pencil applies on smoothly to define and accentuate eyes.

So Cheeky, beautifully pigmented face palettes features four color-coordinated blush shades & two corresponding highlighters. Mix, layer and blend to create your unique multi-dimensional look. The silky, lightweight formula applies...

Take your glow up a notch! Glowin' Up Highlighting Jelly is formulated as a water-based gel for an extra dewy glow. Special glossy polymers provide awet-looking sheen that dries down...

Immerse your skin in the lightweight and buildable formula of the Mask Fit Red Cushion. Perfect for achieving a natural look or building to full coverage, this cushion effortlessly blurs...

Illuminating pearl pigments capture and diffuse light softly onto skin. Creamy liquid formula blends easily and dries to a long-wearing finish. Mix with your favorite beauty product, or use as...

Crazy about color - L.A. COLORS lipstick is available in a wide range of color options and two finishes - Matte and Cream. Color coordinated case featuring a modern, square...

Color that lasts all day! Lockin’ Lip Color long-wearing pigmented formula is an innovative 2 step system that locks in color on lips and adds shine with a non-sticky clear...

Rich and creamy foundation transforms into a velvety powder finish. Create a soft, full-coverage look without the weight. Includes a mirror and compact sponge for easy application.

Life’s a beach so you might as well look like a bronzed baddie all year long. Matte Bronzer captures that day-at-beach warmth in a silky, buildable formula bringing color and...

Is your lipstick relationship complicated? Then it’s time to Meet Matt(e) Hughes, our collection of liquid lipsticks that come in 24 swoon-worthy shades. With a matte finish and long-lasting formula,...

One swipe is all it takes to find the gloss of your dreams. Lumilicious lipgloss drenches lips in major hydration with aloe, rose hip fruit oil, argan oil, vitamin e,...

An all-in-one palette with 18 matte and shimmer shadows to contour, define and create any look you desire! Smooth velvety shades glide onto your eyelids for an array of customized looks.